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Acura Apologizes For Seeking ‘Not Too Dark’ Actor

Source: Alan Duke / CNN

Los Angeles - Acura apologized Wednesday for a casting document that called for an African-American actor who was “not too dark” in the car company’s Super Bowl ad.

The controversial casting call document, published Wednesday by the celebrity gossip site TMZ, “pulls back the curtain” on the widely known practice of casting based on skin tone in Hollywood, a longtime manager said.

The role was for an “African-American Car Dealer” who would appear in a car showroom scene with Jerry Seinfeld. Jay Leno also appeared in the ad.

The sheet’s “role details” read: “Nice Looking, friendly. Not too dark. Will work with a MAJOR COMEDIAN.”

To read this article win its entirety visit CNN.

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