Obesity Campaign Slammed For Digitally Fattening Kids (VIDEO)

Source: ABC News

The face of a smiling, chubby little girl is appearing in ads all around California, but the little girl is actually much thinner and healthier.

The public service ad by First 5 California features an overweight girl drinking sugar with a straw, but the ad has been criticized because the child model’s weight was digitally altered to make her look fatter.

“They are taking a perfectly healthy little girl and Photoshopping her to make her look unhealthily obese,” Adweek media reporter Emma Bazilian told ABC News. “It’s no surprise that people are outraged at that.”

People like Marilyn Wann, author and an activist in the fat acceptance movement, took her outrage straight to the Internet, asking on her Facebook page, “How creepy is it to Photoshop this child in this manner? If public health messages lie like this, why should people trust them?”

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