Source: Todd Cunningham / TheWrap
Lionsgate was scrambling Tuesday to take down posters for “12 Years a Slave” from Italian movie theaters, after complaints that they subjugated black star Chiwetel Ejiofor in favor of the better-known and white stars Brad Pitt and Michael Fassbender.
Some of the posters had Pitt front and center, others featured Fassbender; in both, star Ejiofor is pictured much smaller in the lower corner running as the main character, Solomon Northrup.
The misrepresentation of director Steve McQueen’s brutal slavery saga, a frontrunner for the Best Picture Oscar, set off a storm in the blogosphere, after it was pointed out late Monday by Carefree Black Girl.
When Lionsgate’s Summit Entertainment, which is distributing “12 Years” in Italy, became aware of the posters, it said they “were unauthorized and were not approved by any of the producers or licensors of the film,” in a statement.
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