Will That $700 Winter Jacket Keep You Warmer?

Source:  Susanna Kim / ABC News

To stay warm in an extreme snow storm or a polar vortex, does paying more, upwards of $500, for a jacket mean you’ll stay warmer?

Possibly. But paying more may also lead to online ridicule on websites like these that compile photos of people wearing these pricey coats on the street.

Can you tell the difference between a $169.99 Rachel Roy Coat and a Moncler parka that is listed for $1,525 online? The Italian luxury brand first produced polar expedition gear and now shows its coats on catwalks. The company touts on its website that all its manufacturing occurs in Europe, with zippers in Switzerland and only the finest down that is both light and warm.

But people wearing these expensive coats, like $600 Canada Goose jackets with coyote fur lining on the hoods, may get the last laugh since their gear typically lasts longer, said Sam Moulton, executive editor with Outside magazine. Canada Goose comes with a lifetime warranty, so the company says it can fix manufacturing defects, including excessive seepage of down.

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