Katie Couric & Bryant Gumbel Relive 1994 Joke About The Web In BMW Ad

Source: New York Daily News

Apparently a Super Bowl commercial deal really helps bring out the humor in things. In 2011, furious NBC execs fired a staffer for leaking an old 1994 “Today” clip in which anchors Katie Couric and Bryant Gumbel sweetly struggle to understand the still-new Internet. But now, the network seems to have found its funny side in the ad – with the help of BMW’s advertising department.

In1994, the hosts were reportedly “embarrassed” by the footage, in which Gumbel wrestles with the idea of an @ sign and a flummoxed Couric flatly asks a producer, “Allison, what is Internet?” The NBC worker who posted the archived video to YouTube was axed after doing so.

To read this article in its entirety visit the New York Daily News.